Have you ever heard of gifted memberships on YouTube? It not only helps creators earn revenue but also fosters stronger viewer engagement. In this guide from MiniTool Video Converter, you will learn everything about YouTube gifted memberships.
What Are Gifted Memberships on YouTube?
YouTube gifted memberships allow viewers to purchase channel memberships for other users, effectively gifting someone else access to exclusive member-only content and perks. To gift a membership, you must be watching a live stream or Premiere on a channel that has turned on gift memberships.
Viewers must opt in and subscribe to a channel to be eligible for gifted memberships. Once you opt in, you will be eligible for memberships to any gifting-enabled channels. These memberships last for one month, giving recipients a taste of what it’s like to be a paying member of that channel.
In brief, YouTube gifted memberships are beneficial for both creators and viewers. For creators, their viewers who experience membership perks may be more likely to subscribe in the future. For viewers, they can enjoy one month of membership benefits without paying. It’s a win-win situation.
How to Gift a YouTube Membership
If you want to gift membership to others, this section will provide you with detailed steps. Once gift memberships are available for the channel, you can gift memberships to others during the live stream or Premiere. Here’s how:
Step 1. Visit YouTube and log in to your account on a browser.
Step 2. Navigate to the eligible channel that you want to gift memberships to.
Step 3. Join the live stream or the Premiere of the channel.
Step 4. Click the $ icon within the live chat and click on Membership gifting.
Step 5. Choose the number of viewers that you’d like to gift memberships to.
Step 6. Complete the transaction.
After you gift memberships, a countdown window will appear in the live chat for a period of time, highlighting your purchase. The exact time will depend on the amount of your purchase. What if the creator ends the live chat or stream before announcing your gift? Don’t worry, the gift will still be distributed.
How to Opt In or Out of Gift Membership
For viewers, if they want to receive the YouTube membership gifting, they need to opt in for gifted memberships. To do this, you must sign in with a YouTube channel that isn’t a brand account. Then, follow the guide below:
#Opt in Through Live Chat
Step 1. Go to the live stream or the Premiere of an eligible channel.
Step 2. Within the live chat, click ALLOW GIFTs or the pinned Membership gifting.
Step 3. Confirm your opt-in by turning on the Allow gifts switch.
#Opt in Through a Channel or Watch Page
Step 1. Go to the channel’s page or the watch page of a video.
Step 2. Click on JOIN > More > Gift Settings.
Step 3. Turn on the Allow gifts switch to confirm your opt-in.
If you want to opt out of receiving gifted memberships from any channel, just toggle Allow gifts off.
How to Receive a YouTube Gifted Membership
When a creator or viewer gifts memberships, the number of gifted memberships, and their channel name and profile picture will be visible to the public in the live chat. If you are selected for a 1-month membership, a notification will appear in the live chat, and you will receive an email notification.
Gifted memberships are non-refundable and cannot be exchanged for cash. All gifted memberships are valid for up to 1 month of channel membership and will expire after 1 month; you will not be charged once it ends.
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Final Thoughts
YouTube gift memberships are a win-win for creators and their audiences. It’s not just about financial support, it’s about encouraging interaction and allowing more people to experience the benefits of being a channel member.