Understand the YouTube Hype Feature
YouTube hype is a feature specifically designed to boost the visibility of small and emerging creators. It enables viewers to help their favorite up-and-coming creators gain more views and reach a wider audience. This works by hyping their new long-form videos.
If you’re in one of the available countries, you can hype a video three times each week. You can choose to hype the same video three times or hype different videos. Also, you can pay to hype the same video as many times as you want.
When you hype a video, the video will get points. Videos with the most points will be added to a new leaderboard that displays the most-hyped videos over the past week. YouTube automatically adds bonus points to your hype based on the number of subscribers a creator has. The fewer subscribers a creator has, the more bonus points they get for each hype.
Availability & Eligibility of YouTube Hype
Availability: To hype a video, you and the creator must be in Brazil, Turkey, or Taiwan.
Eligibility:
- You can only hype long-form videos, uploaded within 7 days.
- The videos must be from creators with 500 to 500,000 subscribers.
- You must be 18 years or older in eligible countries.
- The content must comply with YouTube’s Terms of Service and Community Guidelines.
The Benefits of YouTube Hype for Content Creators
The YouTube hype feature provides many advantages to creators, particularly those who are still building their audience. Here are some of the key benefits:
1. Increase Visibility
One of the biggest challenges for new content creators is gaining visibility. With thousands of videos uploaded every minute, it is easy for smaller creators to get lost in the shuffle. The hype feature provides them with opportunities to reach more viewers and gain traffic without relying solely on the YouTube algorithm.
2. Promote Growth Organically
Unlike paid promotions or sponsored content, hype allows creators to grow their channels organically. Since viewers are voluntarily hyping content they really like, the promotion feels more authentic and is more likely to attract a loyal audience.
3. Foster Community Engagement
Additionally, hype helps foster a sense of community between creators and their audiences. Since viewers play a direct role in helping their favorite creators succeed, they become more engaged with the content and more connected to the creators they support.
How to Hype a Video
How do you hype a video on YouTube? Let’s begin the process step by step.
#Hype a Video on iPhone & iPad
1. Open the YouTube mobile app on your iOS device.
2. Find and view a video uploaded by an eligible creator within the last 7 days.
3. Swipe left on the comment preview carousel until you see the option to hype the video, or tap the thumbs-up icon and the carousel will change to show the hype option.
4. Tap on the Hype option. Then, a card will appear with a button showing the number of points your hype is worth.
5. Tap Hype to give the points to the video.
#Hype a Video on Android
1. Launch the YouTube app on your Android phone.
2. Locate the video from an eligible creator that was uploaded within the last 7 days.
3. You can swipe left on the comment preview carousel until the hype video option appears. Or, you can tap the thumbs-up icon to change the carousel to display the option to hype video.
4. Tap on Hype. Then, you can select the number of points you would like to send on the card. There are two options for you:
- Hype at no cost: select the number point and hit Hype.
- Pay to hype: Select the number of points, tap Hype > Buy.
Why Can’t I Hype a Video
However, if you find yourself unable to hype a video, the following are the possible reasons:
- You’re not in Brazil, Taiwan, or Turkey.
- You’re not using the latest version of the YouTube app on your mobile device.
- You’re not logged in to your account.
- You’re under 18 years old.
- The video was uploaded 7 days ago.
- The creator isn’t eligible for the feature, for example, he isn’t in an eligible country, he doesn’t have between 500 and 500,000 subscribers, his channel is set as made for kids, etc.
Conclusion
YouTube hype is a great opportunity for small or emerging creators to gain increased visibility. The guide has explained how it works, its availability and eligibility, its benefits, and how to use the feature. Moreover, you can know the reason why you can’t hype a video.
About The Author
Position: Columnist
Lydia is always interested in new things and has been attracted deeply by writing. Her love for writing makes her become an English editor about multimedia in MiniTool. She’s determined to write articles about photos, audio, video, and other news to offer readers useful suggestions. In her spare time, she enjoys traveling, reading, photography, and having fun with friends.