What are the factors affecting your YouTube video rank on the search? The factors include things like keywords and views as well as retention rate. This post focuses on YouTube audience retention and shows you how to increase it to improve your videos’ rank. By the way, you can try MiniTool uTube Downloader if you want to download videos.

What Is YouTube Audience Retention Rate?

YouTube Audience Retention (or known as Viewer Retention) is the average percentage length of a YouTube video that audiences watch. For instance, provided you uploaded an 8-minute-long YouTube video and the average view is 4 minutes, your Audience Retention on that video is 50 percent.

Why Is YouTube Retention Rate Important?

The videos with a high audience retention rate will rank higher in the search results. The reason is that Google and YouTube highly emphasize customer satisfaction and a long watch time reflects audiences have a nice watching experience.

How to See Your YouTube Audience Retention Rate?

It is easy to see your audience retention on your videos. You just need to:

  1. Go to YouTube and log in to your YouTube account.
  2. Go to Creator StudioAnalytics, and Audience Retention.

Then, you will see two main categories:

  • Average View Duration reflects how long your viewers from a certain time frame watch your video.
  • Average Percentage Viewed shows how many times each person views your video on average.

How to Increase Audience Retention on YouTube?

Videos with high Audience Retention tend to be watched by more audiences. What is the good audience retention rate on YouTube? It would be 60 percent to 90 percent. If your audience retention is not in the value range, there are some ways to help you improve it.

Focus on the video quality.

It is never wrong to make a high-quality video. This will not only bring a higher audience rate but also lead to every other aspect of promotion and growth. There are some tips for making high-quality videos:

  • Keep the subject of your video narrowly focused.
  • Use accurate titles and descriptions.
  • Make an eye-catching opening.
  • Insert pop up text, different footages, and graphics to make your videos visually engaging.
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Keep the first videos short.

If a topic can be explained clearly in 3 minutes, never spend 10 minutes talking about it. A great three-minute video can get a higher audience retention rate and more comments and shares than a bad 10-minute video.

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Analyze your audience retention report.

Your audience will highlight the videos where you hit a greate success. Analyze what you have done here and apply it to your next videos.

Once the retention rate is increased, so the video will rank top on YouTube Google and YouTube. More viewers will also be achieved.

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The End

What is your audience retention on YouTube? If it is not ideal, you can try the above tips to improve it. If you have some doubts about these tips, please leave them in the following comment zone and we will reply to you as soon as possible.

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