You may have found that the thumbnails and titles of some YouTube videos have been replaced. Why do YouTubers keep changing titles and thumbnails? This MiniTool Video Converter article will tell you 3 potential reasons for changing video thumbnails or titles. You can also learn how to change YouTube thumbnails and titles in this article.
If you watch a lot of videos on YouTube, you may notice that the thumbnails or titles of some videos are different than they used to be. What’s going on? It could be that the creator of the video has changed the thumbnail and title of the video themselves.
Many YouTubers will modify the thumbnails and titles of some previously released videos. This is an important strategy for them to increase the number of views. Of course, in addition to increasing the number of views, there are more secrets that you may not expect. Please continue reading the following.
Why Do YouTubers Keep Changing Titles and Thumbnails?
Your video’s thumbnail and title play an important role in increasing engagement with your video. A good thumbnail and title can quickly grab viewers’ attention and encourage them to click through to the video. Many YouTubers keep changing YouTube titles and thumbnails for this reason. Here are some potential reasons for changing titles and thumbnails.
#1. Attract More Viewers
Successful YouTubers always pay attention to the viewing data of the videos after they are released. If the number of views of a video is low after it is released, it is likely because the video thumbnail and title are not attractive enough. Therefore, many YouTubers will try to change to more attractive thumbnails and titles. After long-term attempts, YouTubers can know what kind of thumbnails and titles can attract the audience’s attention.
#2. Boosts Algorithmic Ranking
The title of a YouTube video is also very important. YouTubers will add relevant keywords to the title. When users search, the video will appear in the search results. YouTubers can increase the chances of their videos appearing in the search results by optimizing the title of their YouTube videos. If viewers click on a video through the video thumbnail in the search results, the video will also rise in the ranking of the search results.
#3. Revive an Old YouTube Video
Some videos published a long time ago have not received satisfactory views. Some published videos have not performed as expected. For these videos, changing their thumbnails and titles can give them a new look in the eyes of the audience, attracting more new viewers and increasing the number of video clicks.
How to Change Video Thumbnails and Titles After Publishing on YouTube?
Now you know why you should keep changing YouTube titles and thumbnails. Let’s learn how to change the thumbnail and title of a video on YouTube Studio:
Step 1: Visit studio.youtube.com on your computer and sign in to your account.
Step 2: Click the Content option in the left menu.
Step 3: Select the Video tab or Shorts tab to find the video you published.
Step 4: Click the Details icon.
Step 5: On the Video details page, you can change the title of the video. Also, you can click the Options icon and choose the Change option to upload a new thumbnail picture.
Step 6: Click the Save button at the top right corner to save all your changes.
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Conclusion
Why do YouTubers keep changing titles and thumbnails? They may want to attract more potential viewers, improve their video’s ranking in search results, or revive underperforming videos. If you want to know how to change YouTube thumbnails and titles, this article also provides detailed steps.
About The Author
Position: Columnist
Mia loves music and art, and likes to listen to music alone in her spare time. Now, Mia is the English editor of MiniTool. She is good at writing YouTube tips, video conversion, and video recording. She is committed to bringing more multimedia knowledge to readers.