This article explains why end card templates matter on YouTube and provides a practical guide on how to choose the right end card template for YouTube. In addition, it also recommends reliable tools to help you find the perfect template to grow your channel and engage your viewers.
YouTube end cards function similarly to YouTube end screens, both being common call-to-action formats on YouTube. Creators can add and edit end cards in bulk during the final 5 to 20 seconds of a YouTube video. These cards typically include a subscribe button, poll features, and promotions for the creator’s other videos or personal website.
Why the End Card Template Matters on YouTube
Creating YouTube end cards requires careful planning and creativity to craft a version that perfectly aligns with your channel’s style. This is where end card templates stand out, offering tremendous convenience.
Save Your Time
Using end card templates eliminates the need to search for assets and edit cards. You just need to embed your existing call-to-action components, such as brand identity, subscribe buttons, or poll elements, into the template.
Maintain Brand Consistency
Templates help maintain consistency and enhance the recognition of your channel’s brand identity. End card templates incorporate elements aligned with your channel’s brand style, including fonts, logos, layouts, and color schemes. Embedding them in every video leaves a lasting impression on viewers, thereby boosting engagement rates and increasing channel subscriptions.
Support Brand Element Testing
Using a unified template makes it easy to test the promotional effectiveness of different brand elements within cards. Through YouTube Studio analytics, you can review the performance of each element. If you find an element with a low click-through rate, simply replace it with a new element in the template and retest to maximize card effectiveness.
How to Choose YouTube End Card Templates
The sheer number of available ending card templates can be overwhelming. To choose the template that best suits your YouTube channel, you need to consider the following factors.
#1 Consistency Between Style and Brand
When choosing end card templates, it’s essential to consider not only the target audience but also ensuring visual consistency with the brand’s tone and style. For instance, an edtech channel should opt for clean, professional templates with more formal color schemes, while a gaming channel’s ending card templates should adopt a more vibrant visual style.
#2 Functional and Rational Layout
Selecting an end card template for YouTube should be based on specific requirements, meaning the template must feature a logically clear and functionally complete layout. This implies the template must reserve sufficient space for embedding brand logos, subscription buttons, and other video or website links.
Meanwhile, templates with cluttered elements or chaotic color schemes should be avoided to prevent viewer visual fatigue.
#3 Template Dimensions and Format
Before selecting a template, be sure to understand YouTube’s supported dimensions and formats for end cards to avoid upload failures. The standard size for YouTube end cards is 1280 pixels x 720 pixels, though the 1920 pixels x 1080 pixels specification is also supported. To ensure optimal visual presentation, it is recommended to save end cards in MP4 format at 1080 resolution.
#4 Customization
Customizable templates are key to ensuring your end cards align with your brand identity. This allows you to freely adjust elements within the template without requiring professional editing or design skills, making the template better suited to your brand characteristics and video content.
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Recommended Tools for Finding End Card Templates
Where can you find the right end card template for YouTube? Here are two recommended websites where you can access high-quality templates. Keep reading to learn more.
#1 Canva
Canva is an easy-to-use online graphic design platform. It empowers creators to unleash their creativity when designing posters, presentations, and other works, while also offering a vast template library that includes free end card templates for YouTube.
You can filter templates by style, theme, and color in the template section to easily find end card templates that align with your brand’s aesthetic.
#2 Placeit
Placeit is an online platform featuring an extensive library of design assets. Its clean user interface empowers creators to effortlessly produce various product mockups, such as business cards, packaging designs, and game icons.
Beyond this, it offers a rich template resource library that includes not only customizable YouTube end card templates but also a wide selection of static and animated templates. Therefore, if you’re seeking more visually appealing end card templates, Placeit is an excellent choice.
Final Words
YouTube end cards serve as a bridge connecting viewers and creators, making the selection of the right end card template for YouTube crucial. Consider not only whether the template aligns with your brand identity, but also evaluate layout, style, and format. Additionally, consider using the two online graphic design websites recommended in this article to find the perfect template for you.
About The Author
Position: Columnist
Jade enjoys reading novels and listening to music, and she also likes traveling, cooking, and photography in her spare time. Now, she serves as the English editor for multimedia content in MiniTool. She excels at writing articles about video downloading, video conversion, and screen capture, dedicated to providing readers with effective advice and methods.